TODAY I COME ACROSS THIS ART PIECE. IT WAS IN MY "FAVORITES" STASH. IT´S A COLLAGE BY LEONARDO TEZCUCANO.
WHEN I MET LEONARDO TEZCUCANO , I WAS GOING THROUGH A TOUGH PHASE OF MY LIFE, I WAS CONSOLIDATING MY ART AND CREATIVES PROJECT, AND SOMEONE, OUT OF NOWHERE, GET ME INSIDE THE IDEA THAT I HAD TO CHARGE FOR PROMOTING AND WORKING FOR MEXICAN ARTISTS AND CREATIVES. I EVEN WORKED ON A BUSSINESS PLAN. I WAS CONFUSED, I DIDN´T NEED A NEW JOB, I WAS ( STILL AM ) WORKING FOR MY OWN URBAN DESIGN FIRM, AND JOB WASN´T THE REASON TO START THE FIRST TALENT STOCK EVER MADE IN MEXICO.THERE WERE OTHER COLLECTIVES, BUT EVERYTHING WAS LOCAL, AND I BET ON GOING NATIONAL.
I WAS ALONE BACK THEN , I HAD TO DO ALL, WITHOUT EVEN EXPERIENCE IN SOCIAL MEDIA NETWORKING, CREATIVE PROJECTS ETC.. IN THIS HURRICANE EYE, I MET THE TEZCUCANO´S: LEONARDO AND LIGHT . HE WAS WILLING TO WORK ( WITH ME AS HIS REP) AND I DIDN´T KNOW EVEN WHERE TO START. I COULDN´T AND HE STARTED WORKING WITH SOMEONE ELSE´S FIRM. WE NEVER SAW EACH OTHER AGAIN. ANYWAYS, AND IN THE MIDDLE OF THE CONFUSION, I MADE POSSIBLE AN APPEARANCE OF LEO IN ONE OF MEXICO´S MOST PRETIGIOUS FREE MAGAZINES. I WROTE ONE OF , MY BEST EDITORIAL COLLABORATIONS.
DELIRIOUS DIGITAL, WAS A SIMPLE BUT ACCURATE APPROACH TO TEZCUCANO´S ART-STYLE AS THE CUT & PASTE COMEBACK , THROUGH DIGITAL EYES. THIS TEXT WAS PRESENTED AT MY MASTER´S DEGREE ON ART & SOCIETY TO ONE OF MACBA´S CURATORS, AND THANKS TO HIM, NOW I´M MAYBE APPLYING FOR THE MASTERS IN CURATORIAL KNOWLEDGE IN BARCELONA, SPAIN.
MORE THAN A YEAR HAD PASSED, AND WE ARE NOW MORE THAN MEMBERS OF A STOCK, WE ARE FRIENDS AND PARTNERS IN CRIME. WE SUPPORT EACH OTHERS WORK. NOW I COORDINATE THE PIGMY DEER NETWORK, AND, AS I STRUCTURED SINCE THE BEGINNING, IT´S A NON PROFIT PROJECT AND THE AIM IS TO CREATE A SINGLE NAME TO REPRESENT MEXICO´S CREATIVITY WORLDWIDE. THE PIGMY DEER IS THE FIRST MEXICAN TALENT STOCK EVER STRUCTURED, YOU JUST HAVE TO BELIEVE AND CREATE.WE SEIZE NEW ART/ CREATIVITY PROJECTS, AND SUPPORT AND COURAGE THEM FLOURISH OUTSIDE THE BOX .WE ARE"PROOF / ERROR" BELIEVERS IN A NO-BOUNDARIES TERRITORY.
LEONARDO IS A PIONEER IN THE STOCK, AND HE´S SEEN THE PROJECT GROWN AS WE HAVE SEEN HIM. ALTHOUGH I NEVER KNEW HIS "PROOF-ERROR" STAGE, HE IS ONE OF THE MOST FAITHFUL MEMBERS TOWARDS OUR IDEAS, AND MANIFEST.
HIS WORK INCLUDES : ABSOLUT VODKA PRIVATE ART COLLECTION, A MONT BLANC LITHOGRAPHY SERIES, SAMSUNG REFIRGER-ARTE PARTICIPATION, SPECIAL BMW ART EXHIBIT.VERY SOON, LEO´S WORK WILL APPEAR IN NYLON´S MEXICO EDITION. WITHOUT A DOUBT, HE´S AN ARTIST YOU´LL BE HEARING A LOT IN THE FUTURE.
Evangelina Guerra Luján
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Founder & Coordinator
